Trolleybus image campaign ebus

Trolleybus systems are well-recognized all over the world. More than 40,000 vehicles are being operated in about 370 cities worldwide, in 47 countries. They are clean, sustainable, safe and efficient and represent a well-established e-mobility solution that is capable of contributing to EU’s 2020 emission targets.

To spread and consolidate this word among citizens, decision makers and relevant public transport stakeholders throughout Europe, the TROLLEY project has created the free image campaign "ebus - the smart way!", to promote trolleybuses as smart, clean and green solution for urban public transportation of the future.

The ebus campaign consists of four main components:

• the print camaipgn with promotional material such as billboards, posters, or swing cards,
• the trolleybus movie and
• the establishment of the European Trolleybus Day
• European Trolleybus Marketing Award