Trolleybus Marketing Award
In 2011 the TROLLEY project launched the 1st TROLLEY Marketing Award to reward innovative marketing campaigns and activities to promote trolleybuses in Europe. The winner was the “Electric Tbus Group” from the United Kingdom rewarding the group's continuous and remarkable efforts in trolleybus promotion and their integrated and easily transferable trolleybus concept.
The winner represented by Ashley Bruce accepted the award in the framework of the Marketing Symposium 2011 in Lviv and was also pleased to hear on that occasion that the city of Leeds (UK) is finally one step closer to introduce the trolleybus, as the relevant ministers agreed to fund the project.
A 2nd Trolleybus Marketing Award is planned for late 2012.
